COTRI Analytics

COTRI Analytics, used by Bloomberg L.P. since 2015, provides the most reliable data and analysis for 80 key destinations to companies, organisations and media outlets around the world. COTRI Analytics empowers the users to deeply understand the Chinese outbound tourism market, to recognise trends and guide their investment and other business strategy decisions.

Why Chinese outbound tourism?

China is the biggest tourism source market in the world. 145 million border crossings were made by Chinese nationals in 2017. Chinese outbound travellers move from sightseeing to experience, from brands to lifestyle. They can be attracted to new products, new places, new activities, new times of the year, bringing not only more, but a different kind of business – if they feel welcome and offered products according to their specific needs and expectations.

How can COTRI help?

COTRI offers solutions for tourism companies and organisations, and for destinations and retailers. We provide strategies and support for sustainable and successful engagement with relevant segments of the Chinese outbound market, and customised research and consulting, quantitative data and qualitative insights, training and certification, based on decades of experience and a dedicated global network.

Built upon strong partnerships and a dynamic working environment, COTRI serves as the leading independent organisation in the field of Chinese outbound tourism, both helping clients to forge profitable relations with Chinese customers, as well as fostering the growth of Chinese outbound tourism.

PORTFOLIO

Some of COTRI's previous and ongoing projects

Resort in Southeast Europe

consulting

Data for Bloomberg screens

consulting

CTW Training Programme in Prague

training

Europe Moving Closer to China in Tourism

training

LATEST FROM BLOG

COTRI represented as key player at the foundation of Twin Cities World Tourism Association (TCWTA) in Langkawi, Malaysia

Posted by Newsdesk
On 20th September 2018

The foundation of the Twin Cities World Tourism Association (TCWTA) at the PATA Travel Mart 2018 in Langkawi, Malaysia on September 14,...

PATA, Pata Travel Mart 2018, TCWTA, Twin Cities, Twin Cities World Tourism Association

Flight booking data reveals immediate impact of Phuket boat tragedy on Chinese tourism to Thailand

Posted by Newsdesk
On 19th September 2018

The capsizing of two tourist boats near Phuket, Thailand on July 5 this summer saw the deaths of close to 50 international...

China flight data, china outbound tourism, Chinese Tourism, COTRI and ForwardKeys, COTRI Weekly, Thailand

Latest China Outbound Travel Pulse video: Communicating Abroad

Posted by Newsdesk
On 18th September 2018

The fourteenth China Outbound Travel Pulse episode has been published on the COTRI website, as well as on the series’ dedicated YouTube...

China Outbound Travel Pulse, Chinese families, Chinese tourists, Dragon Trail Interactive

China Outbound Expert Series

COTRI Analytics

COTRI Market Report Spring 2018 Edition: ITB China Special

Why Chinese outbound tourism?

How can COTRI help?

Built upon strong partnerships and a dynamic working environment, COTRI serves as the leading independent organisation in the field of Chinese outbound tourism, both helping clients to forge profitable relations with Chinese customers, as well as fostering the growth of Chinese outbound tourism.

PORTFOLIO

Some of COTRI's previous and ongoing projects

Resort in Southeast Europe

consulting

Data for Bloomberg screens

consulting

CTW Training Programme in Prague

training

Europe Moving Closer to China in Tourism

training

LATEST FROM BLOG

COTRI represented as key player at the foundation of Twin Cities World Tourism Association (TCWTA) in Langkawi, Malaysia

Flight booking data reveals immediate impact of Phuket boat tragedy on Chinese tourism to Thailand

Latest China Outbound Travel Pulse video: Communicating Abroad

NUMBERS

Number of newly launched direct flights from mainland China

Number of countries and regions with visa-free or visa-on-arrival policies for Chinese visitors

Expenditure by Chinese outbound travellers in 2016 in billion USD

Percent increase of Chinese arrivals to Moroco in 2016 compared to the previous year