CTW Awards

The Chinese Tourist Welcome Award has been organised by COTRI China Outbound Tourism Research Institute since 2004. More than 100 tourism service providers, Destination Management Organisations, National Tourism Organisations, retailers, marketing and communication companies and others involved in the Chinese outbound tourism source market have been awarded with the CTW Award. It is recognised inside and outside China as the most important quality sign for the international Chinese outbound market, with wide coverage in print and electronic media.

Having first been held at ITB Berlin in 2004, the 2018 CTW Awards ceremony will be held during ITB China, which will take place in Shanghai between Wednesday 16th and Friday 18th May, 2018.

Following an evaluation made by a jury of Chinese and Non-Chinese tourism experts, Gold, Silver and Bronze CTW Awards will be awarded in each of the following five categories:

  • Product Innovation
  • Internet/Media
  • Service Quality
  • Marketing
  • Overall Performance

How to apply

To submit your free application to the 2018 CTW Awards, please download the application form in PDF or Word format and send it along with information  regarding your products, services and/or planned projects related to the Chinese source market and examples in the form of brochures, files, online information links, press releases or other materials via email or post to COTRI before April 12th, 2018.

Digital material for the application should be sent via e-mail to awards@china-outbound.com.

Physical material (brochures etc.) should be sent via post to:

COTRI China Outbound Tourism Research Institute,
2. Stock,
Eiffestr. 68,
20537 Hamburg,

Information and results from last year’s CTW Awards can be found at the following link.


Autumn Issue 2017


Download Brochure