China’s Young Luxury Tourists Are Increasingly Seeking Adventure Travel

Posted by Christopher Ledsham
On 2nd June 2016
adventure, FITs, HNWI, luxury tourism, survey, wealth

A 2016 report on Chinese luxury tourists has shown a growing shift towards “adventure” travel as China’s young, wealthy elite are seeking to make more unique trips in increasingly distant and diverse locations. The report, published on May 30th, surveyed 525 Chinese luxury travellers between the ages of 18 and 36 with an average personal […]