COTRI Team

Prof. Dr. Wolfgang Georg Arlt
FRGS FRAS, Founder and CEO
Yiming Cao, Ph.D. cand.
Head of Research
Morteza Fazel, M.A.
Marketing Manager
Naveen Kumar, M.Sc.
Head of Sales
Egle Helms, M.Sc. and M.A.
Website Coordinator
Ranzi Li, M.B.A.
China Representative
Maude Yang, B.A.
China Representative
BingJie Li, M. Sc.
Project Assist
Zhonggang Liu, M.A.
Research Assistant
Pujia Liu, M.A.
PR & Marketing assistant
María del Mar, López Borbalán, B. Sc.
Marketing and Partner Relations Assistant
Keyshe Malondong, B.Sc.
Marketing/Sales Assistant
Prof. Dr. Wolfgang Georg Arlt presents ...

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Prof. Dr. Wolfgang Georg Arlt

FRGS FRAS, Founder and CEO

Work field Senior expert on Chinese outbound tourism
Nationality German
Academic degree PhD Political Sciences, Master Sinology (FU Berlin/Germany)
Experience with China & Tourism Working in the field since 1970s. First visit to Mainland China in 1978. Tour Operator bringing Europeans to China (1980s) and Chinese to Europe (1990s). Since 2002 Professor for International Tourism Management at Westcoast UoAS in Heide/Germany, visiting or adjunct Professor at universities in UK, China and New Zealand. Fellow of the Royal Geographical Society (FRGS) and Fellow of the Royal Asiatic Society (FRAS).

Since 2004 director of COTRI.

Acknowledged as one of the leading experts on China’s outbound tourism.

Fun fact In 2016 Prof. Arlt conducted CTW trainings, keynotes, presentations etc. on all continents (except Antarctica!)

Yiming Cao, Ph.D. cand.

Head of Research

Work field Quantitative & Qualitative Data Collection, Analysis, and Management, Assistance with Research Projects.
Nationality Chinese
Academic degree Ph.D. candidate in Marketing (European University Viadrina), M.A. in Public Administration (Binghamton University), B.A. in Economics (China Agricultural University)
Experience with China & Tourism Born and raised in China
Fun fact Finally became a cat owner this year!

Morteza Fazel, M.A.

Marketing Manager

Work field Marketing
Nationality Iranian
Academic degree M.A. in ITM International Tourism Management focused on ‘Tourism industry and the digital era’. West Coast University of Applied Sciences, Germany.
Experience with China & Tourism Assistant of Prof. Dr. Arlt, Director of COTRI, 2016-2018.

Certified Cultural and Eco-tourist guide since 2008.
conductor of tourism industry empowerment project in Qeshm Island powered by UNESCO for 3 three years from 2012 to 2015.

Tourism department manager at Qeshm Island Geopark, 2012-2015.

VIP (scholars and businessmen) tourist guide in Istanbul for 4 months in 2015.

Member of GGN Global Geoparks Network since 2012.
Member and Certified (HoT) WFTGA, the World Federation of Tourist Guides Associations, international ecotourist guide since 2015.

Fun fact Survived two times of getting lost both in November 2010, once in Qara Daq mountain for 2 days and then on the snowy Mountain Sabalan at above 3900 meters altitude for 5 days.

 

Naveen Kumar, M.Sc.

Head of Sales

Position Head of Sales
Work field Sales, Key accounts
Nationality Indian
Academic degree M.Sc. in International Business Management (Berlin School of Economics and Law), B.A. in Economics Hons. (Loyola College, University of Madras)

Egle Helms, M.Sc. and M.A.

Website Coordinator

Work field Website maintenance, Image and video creation, IT support
Nationality Lithuanian
Academic degree MSc and M.A. in European Studies (University of Southern Denmark, Europa-Universität Flensburg), B.A. in Political Science (Vytautas Magnus University)
Fun fact Total Rock’n’roll nut

Ranzi Li, M.B.A.

China Representative

Nationality  Chinese
Academic degree  M.B.A.
Experience with China / Tourism  Bachelor major in Tourism Management
Fun fact  Love travelling around the world, visited more than 30 countries.

Maude Yang, B.A.

China Representative

Work field Research, Communication
Nationality Chinese
Academic degree B.A.
Experience with China & Tourism  Four years working with airline under marketing department
Fun fact On the first and only 10km marathon challenge she ended up in an ambulance. Definitely not a good runner.

BingJie Li, M. Sc.

Project Assist

Work field PR, Sales, and Marketing
Nationality Chinese
Academic degree Master in Economics of Christian-Albrechts-Universität zu Kiel
Experience with China & Tourism Born and raised in Changsha, China. Travelled to various provinces and cities in China such as Beijing, Guangzhou, Zhejiang, and Yunnan. She stayed in Germany for four years. During this time, she has been to Spain, Denmark, Belgium and other famous countries in Europe.
Fun fact Loves climbing but afraid of heights.

Zhonggang Liu, M.A.

Research Assistant

Work field Research
Nationality Chinese
Academic degree Master of Internationalization
Experience with China & Tourism Native Chinese
Fun fact A Polyglot and an optimist.

Pujia Liu, M.A.

PR & Marketing assistant

Work field Public Relations, Marketing, Social Media, Project assistance
Nationality Chinese
Academic degree M.A. in German Literature
B.A. in German Literature
Experience with China & Tourism Come from China, travelled to 5 countries.
Fun fact Grew up and lived long-term in 9 cities.

María del Mar, López Borbalán, B. Sc.

Marketing and Partner Relations Assistant

Work field Marketing
Nationality Chinese
Academic degree Marketing and Market Research (B.Sc.)

Currently studying a MBA & Master in Digital Marketing and E-Commerce

Experience with China & Tourism A project developed during the Bachelor degree studies on the Chinese consumers´ behaviours when travelling overseas
Fun fact Loves backpack travelling and nature.

Keyshe Malondong, B.Sc.

Marketing/Sales Assistant

Work field Customer Relations and Sales
Nationality Indonesian
Academic degree B.Sc in Marketing & Int. Business (Hochschule Koblenz)
Fun fact One time she was so sleepy that her boyfriend guided her as she walked with the eyes closed.