COTRI Chief Communication Officer Christopher Ledsham discusses marketing strategy on the China Daily website

Posted by Newsdesk
On 31st August 2018
article, chinese outbound tourism, Christopher Ledsham, Tourism Ireland

COTRI Chief Communication Officer Christopher Ledsham has been quoted in an article in the China Daily regarding Ireland strategy on mass media marketing for Chinese tourists. Entitled ‘Chinese tourists flooding into Ireland’, the article explores Tourism Ireland using mass media as their marketing tool and how it affects Chinese tourists coming to Ireland. As Christopher […]

Posted by Newsdesk
On 30th August 2018
chinese outbound tourism, COTRI and ForwardKeys, Webinar series

Join COTRI China Outbound Tourism Research institute and ForwardKeys for the upcoming China outbound expert session on Wednesday, September 26th. The online presentation will feature a core professional analysis of key topical themes in the area of Chinese outbound tourism covered by industry experts from both COTRI and ForwardKeys. The upcoming instalment will cover the […]

Tunisia turning towards the Chinese outbound tourism market

Posted by Newsdesk
On 29th August 2018
china outbound tourism, COTRI Weekly, Prof. Dr. Wolfgang Georg Arlt, Tunisia

On yet another trip, your humble editor visited yet two more UNESCO World Heritage Sites, Tunis, which features the Medina (old city) and the ruins of Carthage, which ruled the Mediterranean Sea before losing to the Roman Empire in the three Punic Wars most of Western readers will dimly remember from history lessons in school. […]

Main Tourism Economy Data report for the first half of 2018: Press release from Ministry of Culture and Tourism of the People’s Republic of China

Posted by Newsdesk
On 28th August 2018
chinese tourism data, Chinese tourist statistics, Ministry of Culture and Tourism

Translated from the following ministerial press release by COTRI China Outbound Tourism Research Institute. For COTRI data regarding Chinese outbound tourism in H1 2018, please see the following link. In the first half of 2018, travel demand among Chinese people has been strong, with more attention paid on the combination of travelling with culture, […]

Latest China Outbound Travel Pulse video: Summer Travel

Posted by Newsdesk
On 22nd August 2018
China Outbound Travel Pulse, Chinese families, Chinese tourists, Dragon Trail Interactive

The thirteenth China Outbound Travel Pulse episode has been published on the COTRI website, as well as on the series’ dedicated YouTube channel. The video focuses on the topic of travel during the summer months, exploring Chinese outbound tourists’ travel structures and motivations for taking overseas trips during the warmer summer months. As with other […]

COTRI publishes Chinese outbound tourist arrival data for H1 2018

Posted by Newsdesk
On 22nd August 2018
china, chinese outbound tourism, Chinese Tourism, chinese tourism data, Chinese tourism statistics, Chinese travellers, cotri, COTRI Weekly, H1 2018, hong kong, tourism

Having provided its own statistics related to Chinese outbound border crossings since 2015, COTRI China Outbound Tourism Research Institute has released its final data for H1 2018. The first six months of 2018 saw 80 million worldwide border crossings made by Chinese passport holders, representing a year-on-year growth rate of 16.4%. This strong upturn is […]

COTRI Director Prof. Arlt delivers CTW Training for the North West Province Tourism Board of South Africa

Posted by Newsdesk
On 16th August 2018

COTRI Director Prof. Dr. Wolfgang Georg Arlt led a CTW Chinese Tourist Welcome training session for the North West Province Tourism Board of South Africa on Friday August 10th, 2018 at Kedar Heritage Lodge, Conference Centre & Spa. Situated in South Africa’s North West Province and located only 21km from Sun City, the Kedar Heritage […]

South Africa still to fully leverage its tourism resources for the Chinese market

Posted by Newsdesk
On 15th August 2018
china outbound tourism, cotri, COTRI Weekly, southafrica, southafricatourism, tourism

Continuing his travels, last week your humble editor had a chance to visit yet another UNESCO World Heritage Site, after having been to the Diaolou towers in China the week before. The “Cradle of Humankind”, an area close to Tshwane (ex-Pretoria) is the world’s richest hominin site, home to around 40% of the world’s human […]

A tale of two cities

Posted by Newsdesk
On 8th August 2018
china, china tourism, Diaolou, Jiangmen, tourism, UNESCO

Last week your humble editor had a chance to visit an UNESCO World Heritage Site, the Diaolou towers in Jiangmen, situated between Guangzhou and Macau. These building were erected by Overseas Chinese who had been successful in their adopted countries and wanted to document both their wealth and their newly acquired tastes by building houses […]

Latest China Outbound Travel Pulse video: Travel Companions

Posted by Newsdesk
On 3rd August 2018
China Outbound Travel Pulse, Chinese families, Chinese tourists, Dragon Trail Interactive

The twelfth China Outbound Travel Pulse episode has been published on the COTRI website, as well as on the series’ dedicated YouTube channel. The video focuses on the topic of travel companions, discussing the different groupings in which Chinese tourists assemble in when taking overseas trips. This covers multi-family groups, graduation strips and Valentine’s getaways, […]

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