COTRI Country Partner Match with China holds “Are you ready for the Chinese tourist?” event in Eindhoven, the Netherlands

COTRI Country Partner for the Netherlands Match with China held their “Are you ready for the Chinese tourist?” (“Bent u klaar voor de Chinese toerist?”) seminar at Dé PLEK in Eindhoven on Tuesday November 14, 2017.

The interactive workshop saw the attendance of more than 20 participants representing both government organisations and entrepreneurs from the tourism sector. In addition to topical presentations made by Match with China representatives, the event heavily featured the sharing of information and experiences between the industry players present with the goal of welcoming greater numbers of Chinese travellers to local Dutch tourist attractions. Special attention particularly was paid to how service providers should meet the specific requirements of Chinese tourists in the country, thereby allowing them to feel more welcome as they visit the Netherlands.

The event also saw an interview with Annelie Rozeboom, Editor in Chief at Hi-Europe – Europe’s first travel magazine written specifically for Chinese tourists – as well as a presentation regarding the forthcoming 2018 EU-China Tourism Year.

Match with China will be offering more seminars and training programmes in the first months of 2018, aimed at enabling the Dutch tourism sector to prepare itself for the Chinese outbound tourism market.

Source: Match with China: Bent u klaar voor de Chinese toerist? (Dutch)

Image: Match with China