COTRI Team

Prof. Dr. Wolfgang Georg Arlt
FRGS FRAS, Founder and Director
Michela Bordina, B.A.
Research Assistant
Elena Bubeeva, M.A.
Chief Project Officer
Yiming Cao, Ph.D. cand.
Head of Data Collection
Nikola Danjus, B.B.A.
Head of Organisation
Dr. Minjuan Deng-Westphal
Head of Research
Prof. Dr. Bernd Eisenstein
Vice Director
Min-Chun Hsu, M.A.
Research Assistant
Naveen Kumar, M.Sc.
Head of Sales
Christopher Ledsham, M.A.
Chief Communications Officer
Ranzi Li, M.B.A.
China Representative
Sarah Opfer, M.Sc.
Sales Assistant
Egle Rymolaityte, M.Sc. and M.A.
Website Coordinator
Maude Yang, B.A.
China Representative
Felix Springmann, M.Sc.
Marketing Assistant
Fenja Möller, B.A.
Sales Assistant

Prof. Dr. Wolfgang Georg Arlt

FRGS FRAS, Founder and Director

Work field Senior expert on Chinese outbound tourism
Nationality German
Academic degree PhD Political Sciences, Master Sinology (FU Berlin/Germany)
Experience with China & Tourism Working in the field since 1970s. First visit to Mainland China in 1978. Tour Operator bringing Europeans to China (1980s) and Chinese to Europe (1990s). Since 2002 Professor for International Tourism Management at Westcoast UoAS in Heide/Germany, visiting or adjunct Professor at universities in UK, China and New Zealand. Fellow of the Royal Geographical Society (FRGS) and Fellow of the Royal Asiatic Society (FRAS).

Since 2004 director of COTRI.

Acknowledged as one of the leading experts on China’s outbound tourism.

Fun fact In 2016 Prof. Arlt conducted CTW trainings, keynotes, presentations etc. on all continents (except Antarctica!)

Michela Bordina, B.A.

Research Assistant

Work field Quantitative & Qualitative Data Collection, Assistance with Research Projects
Nationality Italian
Academic degree B.A. in International Relations (University of Turin)
Experience with China & Tourism A1 Certificate in the Chinese language; essay on the Chinese Dream for the high-school final exam
Fun fact True shopaholic and Instagram addict!

Elena Bubeeva, M.A.

Chief Project Officer

Work field Communications, Public and Media Relations, Project Assistance
Nationality Russian Federation
Academic degree M.A. in World Heritage Studies (Brandenburg University of Technology), M.A. in Languages and Intercultural Communication (Strasbourg University), B.A. in Linguistics and English Language (Irkutsk State Linguistic University)
Experience with China & Tourism Postgraduate research on tourism innovation as a driver for rural development in Europe, German case study
Fun fact Discovered garlic bread this year – she thinks it’s amazing!

Yiming Cao, Ph.D. cand.

Head of Data Collection

Work field Quantitative & Qualitative Data Collection, Analysis, and Management, Assistance with Research Projects.
Nationality Chinese
Academic degree Ph.D. candidate in Marketing (European University Viadrina), M.A. in Public Administration (Binghamton University), B.A. in Economics (China Agricultural University)
Experience with China & Tourism Born and raised in China
Fun fact Finally became a cat owner this year!

Nikola Danjus, B.B.A.

Head of Organisation

Work field  Human Resources, Administration
Nationality  German
Academic degree  B.B.A. in Tourism Management
Experience with China & Tourism  Grew up in Taiwan, Hong Kong and Beijing. Studied Tourism Management in The Netherlands
Fun fact  Born in Taiwan

Dr. Minjuan Deng-Westphal

Head of Research

Work field Research
Nationality Australian
Academic degree Doctor of Philosophy
Experience with China / Tourism More than 10 years of working experience in the Chinese outbound travel industry.

Minjuan has an outstanding track record working with leading tourism organisations, both in public and private sectors and across a wide range of tourism-related industries; for instance, hotels, tourist attractions, tour operators, marketing representation and advisory on a global level.

Fun fact Called by her family members a ‘BR’ – Balcony Resident because she is absolutely obsessed with her plants and flowers on the balcony.

Prof. Dr. Bernd Eisenstein

Vice Director

Work field Professor at West Coast UoAS Heide/Germany
Nationality German
Academic degree PhD
Experience with China & Tourism Head of Institute for Management and Tourism at West Coast UoAS Heide/Germany
Fun fact Expert in Wine Tourism

Min-Chun Hsu, M.A.

Research Assistant

Work field  Research, Project Coordination
Nationality  Taiwanese
Academic degree  M.A. in European Studies- Governance and Regulation   (University of Bonn), B.A. in Political Science  (National Chengchi University )
Experience with China & Tourism Postgraduate research focus on diplomatic discourses of the EU and China
Fun fact Traveled to more than 20 countries in Europe but only 2 in Asia.

Naveen Kumar, M.Sc.

Head of Sales

Position Head of Sales
Work field Sales, Key accounts
Nationality Indian
Academic degree M.Sc. in International Business Management (Berlin School of Economics and Law), B.A. in Economics Hons. (Loyola College, University of Madras)

Christopher Ledsham, M.A.

Chief Communications Officer

Position Chief Communications Officer
Work field Communications, Public and Media Relations, Chinese Tourist Welcome Training Programmes, Project Support, Content Editing
Nationality Australian, Irish, British
Academic degree M.A. in International Relations (University of Melbourne), B.A. with Hons. in German (Trinity College Dublin)
Experience with China & Tourism Postgraduate research focus on Chinese overseas investment and international business
Fun fact Football hipster

Ranzi Li, M.B.A.

China Representative

Nationality  Chinese
Academic degree  M.B.A.
Experience with China / Tourism  Bachelor major in Tourism Management
Fun fact  Love travelling around the world, visited more than 30 countries.

Sarah Opfer, M.Sc.

Sales Assistant

Work field Sales
Nationality German
Academic degree M.Sc. Business and Economy of Contemporary China (University of Nottingham)
B.A. Economy and Culture of China (Hamburg University)
Experience with China & Tourism Living with a host family in Shanghai for eight months, and studying Mandarin at a local university.
Fun fact Tried karaoke for the first time in China – and now she is totally addicted to Chinese style KTV!

Egle Rymolaityte, M.Sc. and M.A.

Website Coordinator

Work field Website maintenance, Image and video creation, IT support
Nationality Lithuanian
Academic degree MSc and M.A. in European Studies (University of Southern Denmark, Europa-Universität Flensburg), B.A. in Political Science (Vytautas Magnus University)
Fun fact Total Rock’n’roll nut

Maude Yang, B.A.

China Representative

Work field Research, Communication
Nationality Chinese
Academic degree B.A.
Experience with China & Tourism  Four years working with airline under marketing department
Fun fact On the first and only 10km marathon challenge she ended up in an ambulance. Definitely not a good runner.

Felix Springmann, M.Sc.

Marketing Assistant

Work field  Marketing, PR, Project Assistant
Nationality  German
Academic degree M.Sc. China and Globalisation (King’s College London)
B.A. East Asian Studies/ Modern Sinology (Georg-August University Goettingen)
Experience with China & Tourism  Postgraduate research focus on Chinese international investments in the European Union

Fenja Möller, B.A.

Sales Assistant

 

Work field Sales
Nationality  German
Academic degree B.A. in International Culture and Management specialization on East Asia Management

Pursuing M.Sc in International Management

Experience with China & Tourism Lived in Zhengzhou (Henan province) for a year when I was 15, did a 2 months internship in Chengdu in 2016 and spent my semester abroad in Taiwan in 2016
Fun fact Think that snakes are pretty fascinating